Status: Eligible (Learning)

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What does the campaign status: Eligible (Learning) depict?

1

For two days, the campaign's status is "Eligible (Learning)". What does it mean?

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The title of this thread was updated by a Google Community Manager to accurately reflect the issue asked.
The question of this thread was modified by a Google Community Manager to accurately reflect the proposed issue at hand.

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score -30 · Accepted Answer

Hi,

This means that your campaign is active and can show ads. The "Learning" part is your Bid Strategy status. After you make a change to your bid strategy, it takes time for your Ads account to gather the performance data it needs to optimize your bids.

If you continue to see this status for 1-2 weeks then you can refer to this article to determine if your conversion settings are misconfigured:

Hope that helps!

The answer of this reply was modified by a Google Community Manager to accurately reflect recent product and content changes.